Tags Startups

Startups

Companies that are startups are beginning to establish revenue sources and customers but still need to fully define their target customer, business model path and fundraising plans. Our content helps these businesses understand what they need to do to move from the startup phase to grow and scale to profitability.

Road Map For Food Businesses

Essential Questions and Steps For Food Startups

Free checklist by Adam Haen

All food and beverage businesses have an overwhelming amount of stuff that they have to sort through to launch their business. These questions help new and aspiring food and beverage business owners navigate the plethora of considerations, everything from incorporation to permits to designing your business to be defensibly unique.

Books or Guide about Operations for businesses that are Pre-Venture | Startups

Storytelling

What’s Your Story? Speaking To Your Audiences’ Needs

10 minute Free read by Edible-Alpha®

With consumers, entrepreneurs should develop in-depth personas about their target customer and use the language that speaks directly to their unmet need. When speaking to funders, entrepreneurs need to tell the story of their business model, their revenue model and their brand positioning i.e. the story they reinforce with consumers.

Article about Business Models for businesses that are Pre-Venture | Startups

Paul Dietmann

Paul Dietmann on Setting Your Farm Up for Financial Success

1 hour & 15 minutes of Free audio by Farmer To Farmer Podcast

The single most important thing to do when starting a farm is to create a month-by-month cash flow projection. In the short term, cash flow is much more critical than profitability, because if cash flow is negative, the farm cannot survive once cash runs out. Profitability comes into play when the farmer is ready to retire or pass it on to the next generation.

Podcast about Raising Capital for businesses that are Pre-Venture | Startups

Grocery Store Categories Growth

Define It: Categories In Action

10 minute Free read by Edible-Alpha®

What category means in the context of a grocery store is difficult to define. Categories could be defined as groups of products that meet a similar consumer need or that can substitute for each other. This allows something like snacks, as a category, to cover many different types of products and have a plethora of sub-categories (salty snacks, sweet snacks, etc.).

Article about Business Models for businesses that are Pre-Venture | Startups | Growing and Scaling

FEED Kitchens

Shared-Use Kitchens And Their Tenants: A Shared Path to Financial Sustainability

1 hour & 40 minutes of Free audio by Edible-Alpha®

FEED Kitchens is a shared-use kitchen that also serves as a business incubator for food businesses. Currently, about 80% of their revenue is from fee-for-service kitchen use. They would needabout 45%-50% use (24 hours a day, 365 days a year), up from their current 35% and with a few more anchor tenants to completely cover costs with fee-for-service revenue only.

Podcast about Business Models for businesses that are Pre-Venture | Startups | Growing and Scaling

Wisconsin Local Food Marketing Guide

Wisconsin Local Food Marketing Guide

106 pages of Free report content by Wisconsin DATCP

How do you get started in local food production and marketing? What do you need to consider? Like any business venture, establishing the entire concept and developing the initial steps may seem overwhelming. You must learn a whole new set of skills and be proficient at them for your business to succeed.

Books or Guide about Operations for businesses that are Pre-Venture | Startups

Wisconsin Local Food

What does “local food” mean to Wisconsin consumers?

4 page Free report brief by University of Wisconsin-Madison

What "local" means is not universally agreed upon. Most Wisconsin consumers (86%) agree that food grown in Wisconsin is local. Many (75%) consumers also feel that food grown within 50 miles and/or a one-hour drive from them is local.

Books or Guide about Operations for businesses that are Pre-Venture | Startups

Grocery Store Produce Section

Advisors and Feedback Are Essential to Food Business Success

10 minute Free read by Edible-Alpha®

Most successful entrepreneurs have a network of support behind them, like an advisory team, board of directors and funders. These individuals provide mentorship and guidance that is invaluable for that company's success, augmenting what the entrepreneur and management team bring to the fold.

Article about Operations for businesses that are Pre-Venture | Startups

Farmers Building A Brand

Farmers: Let’s Build A Brand!

10 minute Free read by Edible-Alpha®

Food consumers have been seeking more "premium" experiences from the food they purchase, including better connections with their food and understanding where it comes from. Developing brands for agricultural products can help farmers produce products that earn them a premium and are meeting a real consumer demand.

Article about Business Models for businesses that are Pre-Venture | Startups

True “Disruption” of Food Is Difficult

10 minute Free read by Edible-Alpha®

Consumer tastes, preferences and expectations around food consumption and distribution are changing. People are demanding more healthy food while also sometimes making the foray into purchasing food items online, mostly non-perishable, potentially hollowing out the center of grocery stores.

Article about Business Models for businesses that are Pre-Venture | Startups