Deep Dive: On-Farm Weddings Business Model Optimization

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This On-Farm Weddings Business Model Optimization course details what it really takes to successfully launch and finance a profitable on-farm weddings business. All dimensions of the business are covered, including business strategy, business structure, the regulatory environment, sales/marketing, operations and quality assurance, financial benchmarks, and capital structure.

The Optimized On-Farm Wedding Business

Facilities that house weddings, therefore, charge enough to compensate for the management time and staff needed to manage the business of wedding facilities. What to include and not include as part of the core wedding services depends on the individual farm, its existing infrastructure, location, proximity to a larger city, and availability of other supporting services. Additional services and/or facilities can be made available for a fee, or not.

This Course Helps You Answer:

  • What should I focus on right now to grow my business?
  • How big do I need to be to reach profitability?
  • When and under what conditions can I expect to reach profitability?
  • How should I price weddings on my farm?
  • What regulatory things do I need to be aware of to have people on my farm?
  • What is the best business structure for my on-farm weddings business?
  • How much do I need to spend on marketing and sales?
  • How much money do I need to raise?
  • Should I raise equity or debt, and how much of each?

How You Can Use This Course:

This course is great for consultants working with entrepreneurs (or enterprising entrepreneurs themselves) who are looking to add a pick your own operation with an on-site retail store to an existing farm.