These articles are written resources that provide insights into building and funding profitable food, beverage and value-added farm businesses. They include editions of our free Edible-Alpha® Insights newsletter, Edible-Alpha’s® twice monthly roundup of the best food and beverage finance news, events and resources from Edible-Alpha® and around the web. These emails will be coming to you as “Edible-Alpha® Insights” from info@edible-alpha.org every 2nd and 4th Thursday of the month. These are currently all free. Learn more about our Premium Subscription to unlock everything Edible-Alpha® has to offer.
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3 Food Brands Build Resiliency as FFI Fellows
10 minute read of Free article by Edible-Alpha®
These dynamic CPG brands built investible business models and solid growth strategies through the FFI Fellows Program—and so can your company. See how they’ve stayed nimble, pivoted when necessary, and thrived, and learn how you can gain the tools to do the same.
Article about Financial Management for businesses that are Growing and Scaling
Communicate Your Financials Well to Raise Capital
5 minute Free read by Edible-Alpha®
As more and more consumers demand healthy, natural and free-from foods and as more capital and technical assistance is made available for new and innovative brands, the brands that survive will be the ones who take their communication about their financial position (and other metrics like store velocities) seriously.
Article about Raising Capital for businesses that are Growing and Scaling
Food Businesses Need To Pay For Space And Attention, Even on Amazon
10 minute Free read by Edible-Alpha®
Because the food space is competitive, online and off, emerging food companies have to spend lots of marketing and sales dollars to get consumer attention and trial by paying to have their product in the right place with the right positioning.
Article about Business Models for businesses that are Growing and Scaling
Essential Advice For Food Startups
15 minute Free read by Adam Haen
Startup food businesses have a multitude of things to consider and do before they every make their product commercially for customers. This guide walks new and aspiring food and beverage business owners through these essential considerations, everything from finding a good mentor to insurance to pricing.
Article about Business Models for businesses that are Pre-Venture | Startups
How You Know It’s The Right Time To Pivot
10 minute Free read by Edible-Alpha®
Decisions to pivot should be based on a food business' target consumer's preferences, category growth (or decline) and other general market trends. Many traditional food and beverage companies have been slow to respond to changing consumer preferences, loosing market share and profits in the process.
Article about Operations for businesses that are Growing and Scaling
Shifting Farm Business Models
10 minute Free read by Edible-Alpha®
Median on-farm household income has been negative for the past 20 years, with many farms keeping their cash flow positive by increasing their debt load. Finding new business models that allow farmers to be profitable while meeting changing consumer demand will require high-quality technical assistance and coordinated effort from multiple actors.
Article about Business Models for businesses that are Growing and Scaling
Your Food Business Needs Multiple Strategies
10 minute Free read by Edible-Alpha®
Good strategies are ones that reflect current relationships with customers/partners and current market realities, and thus, can shift as those things shift. Without a well-documented strategy, even well-meaning food entrepreneurs can get distracted or fail to execute on their business’ core needs and goals.
Article about Business Models for businesses that are Growing and Scaling
Where Is Your Growth Path?
10 minute Free read by Edible-Alpha®
The answer to "where is your growth path" lies in the company's business model and their willingness to find creative solutions to how they can grow their unique brand and strengths. No path is easy, but we encourage entrepreneurs to consider creative ways they could grow, including horizontally, to reach profitability and sustainability.
Article about Business Models for businesses that are Pre-Venture | Startups
How Much Money Should You Really Raise?
10 minute read of Free article by Edible-Alpha®
Given the global pandemic, now might not seem like the best time to court investment. Well, it’s true the current economic climate isn’t ideal...
Article about Financial Management for businesses that are Growing and Scaling | Pre-Venture | Startups
Next-Level Transparency for Today’s Impact Brands
10 minute read of Free article by Edible-Alpha®
The COVID-19 pandemic has disrupted the food supply chain like never before. With panic-buying clearing out retail shelves, foodservice sales slowing to a trickle...
Article about Sales and Marketing for businesses that are Growing and Scaling