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January 2022 Trends Talk

24 hours of Paid training by Edible-Alpha®

After a newfangled 2021, you may be wondering what's in store for the food, farming, and food systems industries in 2022. To kick off the new year's Quarterly Trends Talks, FFI staff and special guests will share with you the major highlights expected for 2022. Your business or clients will benefit by staying ahead of the curve. Attendance is free!

Deep Dive: Optimizing Your Business Model for Raising Money

2 hours of Paid course content by Edible-Alpha®

In this lesson Tera walks you through three groups of topics: 1) Business Models and Differentiation; 2) Scale, Target Marketing, and Branding; and 3) Sales, Farm Operations, and Supply Chain

Unlimited Learner Pass holders or purchasers of the course  – navigate to the course here

Deep Dive: Building a Valuable Food Brand

50 minutes of Paid training by Edible-Alpha®

Katie Mleziva of Real Food Brands guides you through her 3 step framework to develop a brand strategy: Define, Align, and Activate. Following these steps and the exercises within the course workbook will help you set your brand apart and fill your consumers’ needs in a way your competitors can’t or won’t.

Unlimited Learner Pass holders or purchasers of the course  – navigate to the course here

 

Deep Dive: Getting Your Food Products Online

1 hour of Paid course content by Edible-Alpha®

Sarah Larson uses her 15+ years of experience working to sell food to provide this overview on starting or growing your online sales.

Unlimited Learner Pass holders or purchasers of the course  – navigate to the course here

Deep Dive: 13-Week Rolling Cash Flow – Forecasting & Debt

1 hour of Paid course content by Edible-Alpha®

This on-demand course features FFI Founder, Tera Johnson, walking you through how to use the 13-week cash flow template.

Unlimited Learner Pass holders or purchasers of the course  – navigate to the course here

Deep Dive: What Your Food Business Financial Statements Are Telling You

2 hours of Paid course content by Edible-Alpha®

This course provides a review of the Income Statement, Balance Sheet, and Cash Flow Statement from the perspective of lenders/investors and from the perspective of making management decisions about your business.

Unlimited Learner Pass holders or purchasers of the course  – navigate to the course here

Sweet Pea’s Succeeds with Small-Town Pie Shop

1 hour 29 minutes Free read by Edible-Alpha®

Brad chats with Sweet Pea’s founder Rachel Smith about what it takes to launch and grow a small-town food business, from refining the business model to securing financing to fostering careers locally.

Podcast about Business Models for businesses that are Growing and Scaling

3 Surprising Truths About Effective Marketing

Marketing is essential for any business to grow. But most food and farm entrepreneurs already know that. They realize that no matter how high-quality,...

Why Food Brands Should Explore Sustainable Packaging Now

10 minute read of Free article by Edible-Alpha®

Many food and farm businesses have been prioritizing sustainable CPG packaging for years, choosing recyclable, compostable, or reusable solutions whenever possible. They feel strongly...

Article about Business Models for businesses that are Growing and Scaling

Taste Profit Helps Businesses Strategize Digital Marketing

58 minutes Free read by Edible-Alpha®

Taste Profit’s Noah Munro chats with Sarah about the importance of developing a digital marketing strategy and how food and farm business can leverage their efforts into success and growth.

Podcast about Sales and Marketing for businesses that are Growing and Scaling