One event on January 31, 2024 at 10:00 am
One event on February 20, 2024 at 10:00 am
One event on February 21, 2024 at 10:00 am
After our training you should have the tools, templates, and resources to enable you to better:
After our training you should have the tools, templates, and resources to enable you to better:
Note:
Level 1 and Level 2 are designed to be taken together. Completing Level 1 is required for admittance to the Level 2 sessions.
Tera Johnson, FFI Founder, Expert in Residence
Tera Johnson is a serial entrepreneur whose mission is to create the next generation of environmentally and economically resilient food and farming businesses. The founder of teraswhey®, the Food Finance Institute, and the Edible-Alpha® podcast, Tera has personal experience in being an entrepreneur, raising money, launching a national brand and selling a company. Recipient of the UW-Extension Chancellor’s 2017 Wisconsin Idea Award, Tera is a frequent speaker, teacher and financial consultant to sustainable food and farming businesses, communities and economic development organizations, as well as social venture funds and investors.
Sarah Larson, FFI Director
Sarah’s areas of expertise include food systems, start-ups, and food businesses’ sales and operations.
Sarah has over 15 years of experience working with food in both the private and public sector. She was the first employee at Wisconsin Specialty Protein (WSP) where she helped launch the national tera’swhey® brand. In her many roles at WSP, she managed key tasks of business operations from finance to sales. She has also worked for Death’s Door Spirits and was a National Sales Manager at Tribe 9 Foods. Additionally, Sarah managed the Wisconsin statewide AmeriCorps Farm to School Program at the Wisconsin Department of Agriculture, Trade, and Consumer Protection and served as the Farm to Business Program Director at nonprofit REAP Food Group. She currently serves on the Madison Food Policy Council and the Willy Street Co-op Board of Directors.